Solutions 17.1

FINFROCK Draws Inspiration From Covey’s Seven Habits

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Design-build experts FINFROCK, Construction News.Design-build experts FINFROCK, Construction News.



Drawing Inspiration From Covey’s Seven Habits

If you have ever read the book “The Seven Habits of Highly Effective People” you probably remember the basic tenets for personal effectiveness created by Steven Covey:

  • Habit 1: Be Proactive
  • Habit 2: Begin with the End in Mind
  • Habit 3: Put First Things First
  • Habit 4: Think “Win/Win”
  • Habit 5: Seek First to Understand, Then to Be Understood
  • Habit 6: Synergize u Habit 7: Sharpen the Saw

At FINFROCK, we have drawn inspiration from these seven habits by developing a series of principles that provide guidelines for how we do business.


In Covey’s book, he writes that highly effective people make the decision to improve their lives through things they can influence rather than simply reacting to external forces. We have used this philosophy as a motivating force to streamline how you can purchase a building. Our proactive approach to delivering buildings as a product rather than as a series of services is a strategically developed alternative to the way our industry typically operates. When working with clients, we deliver a low risk, cost effective, faster method of building because we employ these principles.


To learn more about how FINFROCK has embraced the “Seven Habits” for the benefit of our clients, turn the page.